Aetna (AET)

The Aetna CRUSH Report is a Fortune 1000 deep dive sales intelligence company profile and will help increase your sales leads and add more accounts in your sales pipeline while eliminating costly research time.

The Aetna CRUSH Report contains insights to IT architectures, business and technology initiatives, corporate strategies, projects and budgets, org charts and key decision-maker contact info.

The Aetna CRUSH Report allows IT sales and marketing professionals to:
  • Jump-start sales cycles in net new accounts
  • Expand footprints in existing customer accounts
  • Facilitate the strategic account planning process
  • Respond to RFPs & bids more effectively
  • Build better content into executive level presentations
  • Identify the presence of competitors & partners
The Aetna CRUSH Report has the competitive intelligence needed for account planning within the Fortune 1000. Target the right people, with the right message at the right time using our org charts, decision maker contact info, business drivers and IT landscapes.

Click here to download free sample CRUSH Reports

The Aetna CRUSH Report now has a new Technology Business Drivers section! Some examples of their technology business drivers for 2010 are:

  • Aetna is constantly working to identify best practices, implementing process improvements and listening to their customers. They are employing new technologies to help them better serve their customers and members. In November 2008 started providing members with the capability to transfer data contained with their carrier-provided PHRs to Microsoft’s HealthVault platform.
  • Aetna is taking specific actions to improve their operational execution. The actions fall in to there categories: 1) pricing and underwriting, 2) medical quality and cost management, and 3) ensuring that their cost structure remains appropriately aligned with their customer base.
  • In 2010, 25 percent of their facility costs are open to negotiation and will be contracted in response to the experience they have seen through the third quarter of 2009.

Please visit our Products & Services section for more information about the NEW Technology Business Drivers section.

To see a full Technology Business Drivers section, please download the FREE Ford CRUSH Report.

Decision Chain
Org Charts


Org Chart

Insights to Initiatives, Projects, & Budgets


Decision Maker Contact Info

Contact Info